1. Assist in the development and implementation of marketing campaigns and strategies.
2. Collaborate with the design team to create marketing materials such as brochures, flyers, and banners.
3. Manage and update the company’s social media accounts, including creating content and responding to customer inquiries.
4. Support the planning and execution of events and tradeshows.
5. Conduct market research to analyze trends, identify new opportunities, and stay up-to-date with the competition.
6. Coordinate and manage email marketing campaigns, including list management and segmentation.
7. Monitor and report on the performance of marketing campaigns, using tools such as Google Analytics.
8. Work with other departments to ensure the marketing materials are consistent with the company’s brand standards.
9. Maintain marketing databases and systems, including CRM and marketing automation tools.
10. Provide general administrative support to the marketing team, such as scheduling meetings and managing calendars.

This role is responsible for supporting the development and execution of marketing campaigns and strategies, coordinating the creation of marketing materials, and managing the company’s social media accounts. The Marketing Coordinator also conducts market research to identify trends and opportunities for growth, monitors and reports on the performance of marketing campaigns, and works with other departments to ensure that the marketing materials are consistent with the company’s brand standards. This position requires strong organizational and communication skills, as well as a creative mindset and a passion for staying up-to-date with the latest marketing trends and technologies. A successful Marketing Coordinator is essential for the growth and success of a company’s marketing initiatives.